It has always seemed to me that the car business, and I think any business, is so fundamentally simple, that many people fail at it.

I think our business is so simple that we look at it and say, "Well it can't be that simple- it has to be more complicated"  and we proceed to make it more and more complicated because we think it just can't be so simple.

So the end result is often failure because we ignore the simplicity of success.

My point is that success is simple, it doesn't have to be very complicated.

Take care of people, give them a good product, good  price, good service, treat them as you would a friend by keeping in touch and they will come back and buy cars use your service department again and again. the best part is they tell their friends too!

It's so simple.

(unknown)